Last year, director Chris Milk teamed with Google to create a unique, non-linear storytelling experience for The Suburbs by Arcade Fire (see how it was made here). His new work is another highly visual film; this time for Danger Mouse and Daniele Luppi's ROME album. The music video for its first single, 3 Dreams of Black was built using WebGL -- allowing for interactive 3D graphics. It was created specifically for the Google Chrome browser, and enables the viewer to navigate through several different dream-like realms. Fans can also create and add their own graphic pieces to the final dream sequence.

Crazy beautiful and lots of fun. Go ro.me for yourself.

This post was originally featured on the DDB Canada blog.